Become a Patient

Customized Training

A Verispan poll of more than 5,000 physicians found their top complaint to be sales representatives’ lack of disease state and product knowledge. Our clients tell us that after completing a training program led by National Jewish Health faculty, their sales reps are more confident in their ability to have a meaningful conversation with physicians about the disease states their products treat.

Customized training programs covering a variety of disease states can be designed to educate product managers, medical science liaisons, pharmaceutical sales professionals and executives. The level of content is targeted to each audience. The programs are an excellent way to demonstrate where your company’s products fit in treatment models for asthma, COPD, allergy, immune or infectious diseases, and other diseases that National Jewish Health treats. Programs are conducted at The Molly Blank Conference Center on the main National Jewish Health health campus, in Denver. This allows your group unique access to our faculty and research facilities and provides an excellent opportunity to be immersed in disease management issues patients face. Through lectures, hands-on and interactive sessions, participants become fully immersed in every aspect of the disease state.

Some of the components we offer:

  • Didactic lectures/Q&A from faculty providing state-of-the art research/clinical information gives your sales force an advantage in the field.
  • Patient interviews put a face to the disease state. Learn about medication adherence and the psychological issues patients confront on a daily basis.
  • Open forum discussions with our renowned faculty, allowing participants to steer the direction of the content.
  • Tour the Pulmonary Physiology Unit where participants learn how pulmonary function testing is conducted by expert respiratory technologists and why its an important part of the diagnostic process.
  • Tour the National Jewish Health Sleep Center where participants learn how asthma, COPD and psych-social issues can impact a patient’s ability to sleep and their quality of life.

For more information or a proposal, call Sheila Jordan  at 1-800-423-8891 ext. 1000 or e-mail us at  proed@njc.org.

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