Montana Tobacco QuitLine
National Jewish Health® provides services to the Montana Tobacco Use Prevention Program (MTUPP) for the operation of the Montana Tobacco Quit Line. Operations for this statewide service commenced in May 2004.
National Jewish Health is responsible for all operational activities for the call center, including receiving and processing all intake calls; performing a series of up to five cessation coaching sessions; provision of Nicotine Replacement Therapy (NRT) medications; developing and selecting educational material in support of the needs for the targeted communities, as well as for sub-groups within these populations such as pregnant callers and teens; and program evaluation and outcomes reporting. I
In March of 2008, Montana added a Chantix benefit to their Quitline program. This program is coordinated through a mail-order pharmacy in Montana and National Jewish.
National Jewish Health has been closely involved with the development of the Quitline Marketing campaign and for the first year of the contract subcontracted with a Montana marketing partner to provide a marketing program.