Idaho Tobacco QuitLine
National Jewish Health® provides services for the Department of Health and Welfare for the operation of the statewide Idaho Tobacco QuitLine. Prior to the statewide program launch in February 2005, National Jewish Health provided services to Blue Cross of Idaho Foundation for Health, Inc. for a Pilot QuitLine Program to reach both diabetic patients who used tobacco and pregnant smokers.
Under the terms of the statewide agreement, National Jewish Health has responsibility for all activities associated with the call center, including receiving and processing all intake calls; performing a series of up to five cessation coaching sessions; provision of Nicotine Replacement Therapy (NRT) medications; developing customized educational material in support of the needs for Idaho residents seeking to quit tobacco use, including pregnant callers, teens, chew/spit tobacco users and Native Americans; program evaluation and outcomes reporting; and participation in marketing planning and related activities to promote the program.
National Jewish Health has developed a provider marketing program for both healthcare providers and dentists in Idaho.